AP Microeconomics · Unit 6: Market Failure & the Role of Government
6.4 Positive Externalities
What is a positive externality?
A positive externality occurs when a third party not involved in a transaction receives a benefit from it, without paying for it. Examples include education (raises productivity of others), vaccinations (reduces disease spread), and public research. Because producers/consumers don't capture the full benefit, the social benefit of the good exceeds the private benefit.
Market outcome vs. socially optimal outcome
When positive externalities exist, marginal social benefit (MSB) > marginal private benefit (MPB). The free market equilibrium (where MPB = MSC) produces less than the socially optimal quantity, leading to underproduction and underconsumption. This creates a deadweight loss because the MSB curve lies above the demand curve, and too little of the good is made relative to what's efficient.
Government correction: subsidies
Governments can correct positive externalities using a per-unit subsidy to producers or consumers, shifting the supply (or demand) curve to increase output toward the socially optimal quantity (Qoptimal), where MSB = MSC. This eliminates the deadweight loss. Other tools include public provision (like public education) or mandates (like required vaccinations).
Key terms
- Positive externality
- A benefit received by a third party from a transaction they weren't involved in, without paying for it.
- Marginal social benefit (MSB)
- The total benefit to society from an additional unit of a good, including external benefits to third parties.
- Underproduction
- When a market produces less than the socially optimal quantity, common in markets with positive externalities.
- Subsidy
- A government payment that lowers production or consumption costs, used to correct underproduction from positive externalities.
- Socially optimal quantity
- The output level where marginal social benefit equals marginal social cost (MSB = MSC), maximizing societal welfare.
Try an AP-style question
Data
Each college degree gives its holder $4,000 of benefit and society $1,000 extra benefit.
What is the MSB?
- $3,000
- $5,000
- $1,000
- $4,000
Show the answer
B. MPB + MEB.
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